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Trend of the month

VIRTUAL SHOWROOMS — Shopping habits are changing & smart brands are trying to stay ahead of the curve with the increasingly popular virtual showrooms. Consumers who are predominantly purchasing online now have the emerging need for reliable and detailed product/service information.

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Who

HygiaMedic is an innovative platform aiming at improving society's healthcare via an online emergency system & non-medical care (such as psychotherapy, dietology & fitness), and it also promotes health culture.⁣

Meaning

The brand's logo combines the caduceus symbol (a short staff entwined by two serpents), usually seen in the medical industry, & the silhouette of the Greek godess Hygieia, who represents cleanliness and hygiene.⁣

Deliverables

* logo

* logo symbol

* social media identity

Hygia Medic

Branding